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Agenda for 2018 CAB Conference and best practices!

This will be the biggest gathering of Customer Advisory Board (CAB) managers worldwide in 2018 and here is the agenda, don’t miss your chance to acquire some great best practices to boost your client advisory council’s performance!

Monday DECEMBER 3rd 2018 – Welcome Reception 7-9pm social networking with appetizers & refreshments in downtown Boston.
Tuesday DECEMBER 4th 2018 – Metro Meeting Center – 4th Floor, 101 Federal St, Boston, MA 02110.

8:00 a.m. Refreshments & Registration
8:45 a.m. Welcome & Meeting Objectives – Gavin Nathan, Founder Customer Advisory Board .org
8:50 a.m. “How do you ensure a CAB’s longevity? Its all about building value beyond the board.” – David Coates, Director, Customer Marketing, Iron Mountain
9:40 a.m. “What I learned in the first year of managing a CAB” – Dan Skaggs, Group Product Manager, Middle Market, Corporate Payment Systems, U.S. Bank
10:20 a.m. Refreshment Break
10:50 a.m. “Leveraging a CAB program to drive Customer Advocacy” – Pascale Royal, Senior Manager, Global Advocacy Programs, Citrix
11:40 a.m. “Proven Approaches to Facilitating Customer Advisory Boards” – Eyal Danon, Founder, Ignite Advisory Group
12:30 p.m. Lunch & Group Photo
1:30 p.m. “How to recruit C-Level candidates for an Executive Advisory Board” – CB
2:30 p.m. “How a consulting organization uses a CAB to drive Employee Effectiveness” – Stephanie Schrankler, Director of Customer Advocacy, Sagitec
3:15 p.m. Refreshment Break
3:30 p.m. Roundtable Discussion: What are the Top 3 Challenges you face managing Customer Advisory Board Programs? What are the Top 3 Solutions to these?
4:10 p.m. Group Readouts
4:20 p.m. Meeting Summary & Close

For details on registration please see our CONFERENCE page. There is a discounted rate for members of We recommend booking your hotel based on your own corporate preference, there are a lot of great hotels in the nearby vicinity. Parking is available in the building basement. Don’t forget the social networking event for CAB managers the evening before which is sponsored by Ignite Advisory Group. We look forward to seeing you there!

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