Conference 2019

Next Conference; Thursday December 5th, 2019 in Boston, MA

Welcome to the largest conference WORLDWIDE focused on Customer Advisory Boards.

The Customer Advisory Board association conferences are excellent professional development venues regardless of your program size or maturity; last year 69% of our members had established programs and 21% were in their infancy. With so many best practices shared, and so many connections made, attendees leave energized and ready to implement new strategies to take their Customer Advisory Board programs to the next level. REGISTER HERE

2019 Agenda

Wednesday DECEMBER 4th 2019 - Welcome Reception 7-9pm social networking with appetizers & refreshments in downtown Boston.
Thursday DECEMBER 5th 2019 Metro Meeting Center - 4th Floor, 101 Federal St, Boston, MA 02110.

  • 8:00 a.m. Refreshments & Registration

  • 8:45 a.m. Welcome & Meeting Objectives – Gavin Nathan, Founder Customer Advisory Board .org

  • 8:50 a.m. "Becoming Customer Obsessed by using Customer Advisory Board Insights to Drive Change" – Stephanie G. Wicky, Group Director, Marketing, Supply Chain Solutions & Dedicated Transportation, Ryder System, Inc.

  • 9:40 a.m. "Aiming High to Recruit & Engage CAB Members" – Ben Tao, Vice President – Corporate Marketing, FORCEPOINT

  • 10:20 a.m. Refreshment Break

  • 10:50 a.m. "The Secret Sauce of Session Design" – Eyal Danon, Founder, Ignite Advisory Group

  • 11:40 a.m. “Evolving an Advisory Board over 10 Years” – Janel Ryan, Sr. Director Product Marketing & Sales and Channel Enablement at NetScout

  • 12:30 p.m. Lunch & Networking

  • 1:30 p.m. “Driving Tangible Business Value through Customer Advisory Boards: Our CAB Experience” – Angela Nichols, Senior Manager, Global Advisory Boards, Clinical Effectiveness, UpToDate

  • 2:30 p.m. "Planning for an Annual Strategic CAB Meeting" – Elyse Begleiter, VP, Corporate Events, BNY Mellon | Pershing

  • 3:15 p.m. Refreshment Break

  • 3:30 p.m. Group Breakouts: What are the Top 3 Challenges you face managing Customer Advisory Board Programs? What are the Top 3 Solutions to these?

  • 4:10 p.m. Group Readouts

  • 4:20 p.m. Meeting Summary & Close

We invite you to:

  • Hear how leading B2B marketing practitioners are engaging their TOP customers

  • Challenge your thinking on how Customer Advisory Boards can drive business value

  • Get tips, tools and best practices you can use immediately with your customers

  • Network with fellow industry professionals on the leading edge of B2B customer engagement

Last year, 90% of the 50 attendees rated the conference as Good/Excellent and 95% said they would attend the event again.


Screen Shot 2019-11-06 at 5.30.54 PM

Previous Years Attendees have included:

Oracle, IBM, HP, Intel, Cisco, Aetna, HCL Technologies, AT&T, Adobe, SafeNET, Syncsort, Informatica, National Instruments , First Line Software, Ignite Advisory Group, Staples, Cornerstone OnDemand, QAS, Wells Fargo, PNC Bank, Experian, AmerisourceBergen, Schwab, Iron Mountain, Pershing, Ryder, ebay, Daimler Trucks, Wolters Kluwer, Sitecore among others…

Example titles of Customer Advisory Board conference attendees:

SVP Marketing, Sr Product Manager, Director of Customer Marketing, Manager of Client Services, Manager of Product Management, Premier Customer Account Manager, Marketing, VP Operations, CMO, Senior Consultant, Business Development, Snr Mgr Corporate Marketing, Program Director Customer Advisory Councils , Snr Program Manager, Sr Field Marketing Manager, Head of Product Development, Dir Customer Marketing, VP Client Experience, Customer Advocacy Director, GM Americas, Vice President Customer Care, Senior Director, Head of Marketing of Corporate Markets, Communications Manager, Program Director of Executive Forums, etc

Register Now

If you have any questions on attending this event then please Contact Us.

If you would like to receive a $100 DISCOUNT off the registration fee then please consider becoming a Lifetime Member of the Customer Advisory Board industry association.

CAB Conference Image

"This will be the largest gathering of CAB managers and practitioners worldwide."

Eyal Danon, Founder, Ignite Advisory Group

Our Media Partner/Sponsor is:

Founded in 2011, the Customer Experience Professionals Association is the premier global non-profit organization dedicated to the customer experience profession. CXPA supports the professional development of its members and advances the field by providing shared best practices and education, developing standards, offering networking opportunities, promoting the industry, and creating a better understanding of the discipline of customer experience.