The Largest Worldwide Conference Focused on Customer Advisory Boards
The Customer Advisory Board association conferences are excellent professional development venues regardless of your program size or maturity; 69% of attendees had established programs and 21% were in their infancy.
With so many best practices shared, and so many connections made, attendees leave energized and ready to implement new strategies to take their Customer Advisory Board programs to the next level.
Spring 2023 VIRTUAL CONFERENCE Agenda
Tuesday, March 28th, 2023
11:00 am ET | Welcome & Objectives – Gavin Nathan, Chair, CustomerAdvisoryBoard.org |
11:10 am ET | “The Importance of CABs: Building the Business Case” – Melanie Gomez, Sr. Program Manager, Executive Engagement, Citrix |
11:40 am ET | “CABs Across a Matrixed Org: Structures & Product-Focused Feedback” – Lauren Johnson, Sr. PgM & Team Lead, Advisory Boards, Adobe |
12:10 pm ET | “Google CAB Program evolution: From program management to insight generation” – Sara Kuethe, Global CAB Team Lead, Google Cloud |
12:40 pm ET | BREAK |
1:00 pm ET | “Innovative CAB Agenda Sessions & Facilitation” – Eyal Danon, Ignite Advisory Group |
1:30 pm ET | “Partner Advisory Boards: VMware’s Perspective” – Mary Sears, Global Partner & Alliances Marketing Manager, VMware |
2:00 pm ET | “Mobilizing Customer to Drive Growth: The Role of Customer Marketers in 2023” – Jeff Ernst, CEO SlapFive |
2:30 pm ET | Meeting Summary & Close |
Spring 2023 Conference Speakers
Gavin Nathan
Chair and Host, CustomerAdvisoryBoard.org
Melanie Gomez
Sr. Program Manager, Executive Engagement, Citrix
Lauren Johnson
Sr. Program Manager & Team Lead, Advisory Boards, Adobe
Sara Kuethe
Global CAB Team Lead, Google Cloud
Eyal Danon
President, Ignite Advisory Group
Mary Sears
Global Partner & Alliances Marketing Manager, VMware
Jeff Ernst
CEO, SlapFive
“This will be the largest gathering of CAB managers
and practitioners worldwide.”
— Eyal Danon, Founder, Ignite Advisory Group
Conference Features
Learn
Hear how leading B2B marketing practitioners are engaging their TOP customers
Explore
Challenge your thinking on how Customer Advisory Boards can drive business value
Tips
Get tips, tools, and best practices you can use immediately with your customers
Network
Network with fellow industry professionals on the leading edge of B2B customer engagement
Previous Years Attendees have included:
Oracle, IBM, HP, Intel, Cisco, Aetna, HCL Technologies, AT&T, Adobe, SafeNET, Syncsort, Informatica, National Instruments , First Line Software, Ignite Advisory Group, Staples, Cornerstone OnDemand, QAS, Wells Fargo, PNC Bank, Experian, AmerisourceBergen, Schwab, Iron Mountain, Pershing, Ryder, ebay, Daimler Trucks, Wolters Kluwer, Sitecore, among others…
Download Previous Years’ Agendas and Speakers
Example Titles of Conference Attendees:
SVP Marketing, Sr Product Manager, Director of Customer Marketing, Manager of Client Services, Manager of Product Management, Premier Customer Account Manager, Marketing, VP Operations, CMO, Senior Consultant, Business Development, Snr Mgr Corporate Marketing, Program Director Customer Advisory Councils , Snr Program Manager, Sr Field Marketing Manager, Head of Product Development, Dir Customer Marketing, VP Client Experience, Customer Advocacy Director, GM Americas, Vice President Customer Care, Senior Director, Head of Marketing of Corporate Markets, Communications Manager, Program Director of Executive Forums, etc.